In a week, VentureFest North East is hosting the region’s innovation conference that brings over 700 business people together to create successful business opportunities. Growing companies of all sizes, structures and sectors will find plenty of inspiration and practical support to take their ideas further.
In the opinion of many sales and ethics don’t go together. In fact, the general view is that salespeople engage in exaggeration, stretch the truth about product benefits or availability and push people into a purchase they don’t need. Unfortunately, such coldblooded salespeople still exist, but they will never turn out to be successful in the long-run.
Topicsgrowth leadership sales strategy
Processes, systems, and re-engineering are very familiar concepts to most organisations. For example, if you think of the manufacturing industry; defined and structured procedures ensure profitable operations in plants or warehouses - nothing is left to chance. It is all the more surprising that 70% of UK businesses still don’t have a professional approach for their salesforce. Given that sales are a critical driver for business success, relying on the luck of individual sales reps and their managers shouldn’t be an option.