--- title: durhamlane Blog | Luke Robinson description: BD Executive & Sales Performance Trainer. Helping businesses grow with Outsourced Services & High Impact Sales Training. --- [Skip to content](https://blog.durhamlane.com/author/luke-robinson#content) [durhamlane-logo durhamlane | Sales Training, Sales Outsourcing & Sales Recruitment durhamlane Logo | Sales Training, Sales Outsourcing & Sales Recruitment](http://durhamlane.com/) - [What We Do](http://durhamlane.com/sales/) - [Outsourcing](http://durhamlane.com/sales/outsourcing/) - [Training](http://durhamlane.com/sales/training/) - [Recruitment](http://durhamlane.com/sales/recruitment/) - [How We Work](http://durhamlane.com/how-we-work/) - [About](http://durhamlane.com/company/) - [About Us](http://durhamlane.com/company/about-us/) - [Our Team](http://durhamlane.com/company/team/) - [Blog](https://blog.durhamlane.com/) - [Careers](http://durhamlane.com/company/current-vacancies/) - [Our Work](http://durhamlane.com/our-work/) - [Contact](http://durhamlane.com/company/contact-us/) +44 (0) 191 481 3800 - [Created with Sketch.](http://www.twitter.com/durhamlane) - [Created with Sketch.](http://www.linkedin.com/company/durhamlane) - - [tel:+44%20(0)%20191%20481%203800](tel:+44%20(0)%20191%20481%203800) # Blog ## Luke Robinson ![](https://blog.durhamlane.com/hubfs/Luke%20Robinson.png) BD Executive & Sales Performance Trainer. Helping businesses grow with Outsourced Services & High Impact Sales Training. Find me on: ### Recent Posts ![](https://blog.durhamlane.com/hubfs/Luke%20Robinson.png) ##### 6 Ways to Achieve your Best ROI on Sales Training Posted by [Luke Robinson](https://blog.durhamlane.com/author/luke-robinson) on 28/11/17 12:22 [![](https://blog.durhamlane.com/hubfs/ROI_on_Sales_Training.jpg)](https://blog.durhamlane.com/6-ways-to-achieve-your-best-roi-on-sales-training) Your sales team are the face of your company, instrumental in creating a long lasting impression in the mind of your customers. But according to [Forrester Research](https://www.forrester.com/home/) as few as 15% of sales professionals are capable of articulating their true value as it relates to the customer’s problem. In order to enhance the calibre of salespeople to influence the decisions of prospects and convert them into loyal customers, companies must invest in developing the skills of their sales people.  [Read More](https://blog.durhamlane.com/6-ways-to-achieve-your-best-roi-on-sales-training) 0 Comments [Click here to read/write comments](https://blog.durhamlane.com/6-ways-to-achieve-your-best-roi-on-sales-training#comments-listing) ##### Topics [sales performance](https://blog.durhamlane.com/topic/sales-performance) [Sales Training](https://blog.durhamlane.com/topic/sales-training) [coaching](https://blog.durhamlane.com/topic/coaching) ![](https://blog.durhamlane.com/hubfs/Luke%20Robinson.png) ##### 5 tips to improve your telesales success rate Posted by [Luke Robinson](https://blog.durhamlane.com/author/luke-robinson) on 27/11/17 11:54 [![](https://blog.durhamlane.com/hubfs/sales_training_london.png)](https://blog.durhamlane.com/5-tips-to-improve-your-tele-sales-success-rate) On a daily basis we are asked by our clients “*how can I improve my team's sales prospecting rates and conversion quickly?*” So here are just a few of our top tips that we know can make a real difference quickly.  [Read More](https://blog.durhamlane.com/5-tips-to-improve-your-tele-sales-success-rate) 0 Comments [Click here to read/write comments](https://blog.durhamlane.com/5-tips-to-improve-your-tele-sales-success-rate#comments-listing) ##### Topics [sales tips](https://blog.durhamlane.com/topic/sales-tips) [Sales Training](https://blog.durhamlane.com/topic/sales-training) ![](https://blog.durhamlane.com/hubfs/Luke%20Robinson.png) ##### Tips to Smash your next business conversation Posted by [Luke Robinson](https://blog.durhamlane.com/author/luke-robinson) on 20/04/17 12:00 [![](https://blog.durhamlane.com/hubfs/Filler%20Words.jpeg)](https://blog.durhamlane.com/tips-to-smash-your-next-business-conversation) As a sales trainer and coach, I’m often brought in by businesses to help sales and non-sales people improve their telephone manner, sales pitch and business fit presentations. One of the most common problems I see are inserting innocent-seeming filler words into conversation. [Read More](https://blog.durhamlane.com/tips-to-smash-your-next-business-conversation) 0 Comments [Click here to read/write comments](https://blog.durhamlane.com/tips-to-smash-your-next-business-conversation#comments-listing) ##### Topics [Sales Training](https://blog.durhamlane.com/topic/sales-training) [coaching](https://blog.durhamlane.com/topic/coaching) ![](https://blog.durhamlane.com/hubfs/Luke%20Robinson.png) ##### Simple But Effective Ways to Cope With Stress in Sales Posted by [Luke Robinson](https://blog.durhamlane.com/author/luke-robinson) on 19/07/16 12:00 [![](https://blog.durhamlane.com/hubfs/Stress-coping-strategies-in-sales.jpg)](https://blog.durhamlane.com/effective-ways-to-cope-with-stress-in-sales) The sales profession can be highly rewarding, but it has also a reputation of being one of the most stressful jobs. As a consequence many sales people quit the field each year as they simply can’t take the hammering day in, day out. Those who continue to stay on this roller coaster can often find themselves crippled with stress. If they don’t find effective ways to relieve their stress level, it can have a negative impact on both professional and personal life. [Read More](https://blog.durhamlane.com/effective-ways-to-cope-with-stress-in-sales) 0 Comments [Click here to read/write comments](https://blog.durhamlane.com/effective-ways-to-cope-with-stress-in-sales#comments-listing) ##### Topics [sales performance](https://blog.durhamlane.com/topic/sales-performance) [sales motivation](https://blog.durhamlane.com/topic/sales-motivation) [coaching](https://blog.durhamlane.com/topic/coaching) [All posts](https://blog.durhamlane.com/all) [durhamlane-logo durhamlane | Sales Training, Sales Outsourcing & Sales Recruitment durhamlane Logo | Sales Training, Sales Outsourcing & Sales Recruitment](https://blog.durhamlane.com/) Sales Training, Sales Outsourcing & Sales Recruitment - [What We Do](http://durhamlane.com/sales/) - [How We Work](http://durhamlane.com/how-we-work/) - [Our Work](http://durhamlane.com/our-work/) - [Blog](https://blog.durhamlane.co.uk) - [Company](http://durhamlane.com/company/) - [Contact Us](http://durhamlane.com/company/contact-us/) - [Our Team](http://durhamlane.com/company/team/) - [Current Vacancies](http://durhamlane.com/company/current-vacancies/) - [Sales Outsourcing](http://durhamlane.com/sales/outsourcing/) - [Market Intelligence](http://durhamlane.com/sales/outsourcing/market-intelligence/) - [Data Building & Cleansing](http://durhamlane.com/sales/outsourcing/data-building-and-cleansing/) - [Outsourced Sales & Lead Generation](http://durhamlane.com/sales/outsourcing/outsourced-sales/) - [Early Stage Business Development](http://durhamlane.com/sales/outsourcing/early-stage-business-development/) - [Sales Training](http://durhamlane.com/sales/training/) - [Our Methodology](http://durhamlane.com/sales/training/our-methodology/) - [Sales Strategy & Process Review](http://durhamlane.com/sales/training/sales-process-review/) - [Sales Masterclasses & Bespoke Training](http://durhamlane.com/sales/training/sales-masterclasses-and-training/) - [Consulting & Leadership Development](http://durhamlane.com/sales/training/leadership-development/) - [Sales Recruitment](http://durhamlane.com/sales/recruitment/) - [Experienced Sales Hires](http://durhamlane.com/sales/recruitment/experienced-sales-hires/) - [Sales Graduate Programme](http://durhamlane.com/sales/recruitment/sales-graduate-programme/) ##### Send a Quick Message - [Created with Sketch.](http://www.twitter.com/durhamlane) - [Created with Sketch.](http://www.linkedin.com/company/durhamlane) - - [tel:+44%20(0)%20191%20481%203800](tel:+44%20(0)%20191%20481%203800) © 2011 - 2016 durhamlane Ltd. brand & web design by [Powerhouse Software](http://powerhouse.software/)