The Window of Dissatisfaction

Have you heard of the “Window of Dissatisfaction[1]”? According to Forrester Research, you can sell with a closing rate of 74% during this period. In this article you will learn why this concept is so powerful and how you can make use of it to increase your success.

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sales tips Sales Planning Sales Process growth

Martin Moran, MD at insidesales.com, joins durhamlane as a Non-Executive Director

 durhamlane, the leading UK sales performance company, today announced the appointment of Martin Moran, MD at insidesales.com and former Salesforce Leader, to its board as a Non-Executive Director (NED).

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growth leadership development

What the Heck is London Tech Week?

The fourth annual London Technology has come to an end; the capitals biggest festival of live events demonstrated the finest of technology and helped entrepreneurs learn, network and collaborate. Since the official opening by the mayor of London, Sadiq Kahn, there has been over 300 events taken place, including: panel discussions, workshops, hackathons, large scale conferences and socials. A busy schedule for the 40,000 attendees from an estimated 70 different countries.

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growth event technology sector

durhamlane Delivering Sales & Marketing Workshops for NEPIC Growth Programme

A series of free sales and marketing workshops for North East SMEs have been announced by industry body NEPIC (North East Process Industry Cluster), in partnership with durhamlane.

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sales performance News, growth sme

leadership learnings as our business scales

The UK government is adjusting the nation’s growth strategy towards scale-ups1. Transitioning into a high-growth company is not only desirable for a business owner, but scale-ups have proven to be the primary driver for economic growth and job creation.2  

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growth leadership business development scaling up