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Welcome to the most disruptive time we've seen in technology for decades. As technology and competition continues to accelerate at break-neck speed, only the agile and those who can quickly adapt will survive, says Alison Freer, Associate Partner at sales performance company durhamlane.

By the end of 2020, 71% of UK Millennials (born after 1982) will want to quit their current employer to join a new organisation.
The latest Deloitte survey investigated the reasons behind this remarkable absence of loyalty among the dominating segment of workforce, with an increasing share of senior level employees. This article points out the key findings of the survey and explains how your company can earn Millennials’ loyalty back.

The digital age has fundamentally changed the way customers can learn about and buy products and services. 74% of business buyers told Forrester they conduct more than half of their research online before making an offline purchase. Such well-informed buyers obviously won’t be convinced by a standardised sales pitch anymore. This blog post addresses 8 drastic shifts sales has undergone in the past years and how you should change the mindset of your sales team accordingly.

In August 2015, durhamlane announced the partnership with leadership and innovation consultant Alison Freer. Since then, the collaboration has facilitated business transformation journeys for clients and their teams in the Education, Utility, Health and Engineering sectors.

It is a tough time for businesses and their sales organisations. The sales environment has experienced a significant transformation due to changes in society, economy, business models, technology and more. It is certainly not an easy thing to adapt to this new reality, but only the ones who understand and work intensely on transforming their business structures and processes will survive.